All politics is identity politics.
Once you understand that, you know that the way to win is by activating the silent majority by appealing to their own self-interest, not obscure policy proposals that no one outside the Beltway understands or cares about.
As a matter of pure political survival, the Right MUST respond to Left-wing identity politics with an identity politics of its own.
>When you don’t vote, you allow Democrats to demonize White men.
>When you don’t vote, another White man is denied a university spot because of affirmative action.
>When you don’t vote, another White man has his job replaced by a foreign H-1B migrant.
>When you don’t vote, another White man is discriminated against by his own government.
This should be our message in every election cycle from now on.
White voters across Texas now receiving these text messages