Starting a small business takes guts. Running one takes Gusto. Growing the small business economy with technology and heart 🧡⚡

San Francisco, CA
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HR and compliance keeping you up at night? We're launching 3 new features so you can get back to building your business: Business Compliance, HR Partners, and PEO. Because we already run your payroll, we see the moment you hire across state lines and handle what's required, plus give you HR support when things get complicated.
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mentor > micromanager
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Every small business has a story people don't see.  The late nights. The risk. The doubt. The second job that funded the first dream. What's part of your story?
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New business applications hit a record 5.6 million in 2025. But growth and compliance don't always move at the same speed. @joshuareeves and @alexkehayias spoke with @cglennvino at @HR_Brew about how we're helping close that gap. Business Compliance, HR Partners, and PEO — read the exclusive: hr-brew.com/stories/gusto-ne…
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HR and compliance keeping you up at night? We're launching 3 new features so you can get back to building your business: Business Compliance, HR Partners, and PEO. Because we already run your payroll, we see the moment you hire across state lines and handle what's required, plus give you HR support when things get complicated.
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Fill in the blank: The most underrated attribute of an entrepreneur is ________. (Our answer can be found in the comments)
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Resilience. What do you think?
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Tag your favorite hometown restaurant.
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Biz Owners: I missed the S-Corp deadline, guess I'll just pay extra taxes forever. Us: Please don't If you missed Form 2553, you might qualify for retroactive relief (yes, really). Here is the 5-minute eligibility check: gusto.com/resources/articles…
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What’s new this month at Gusto? More ways to get work done with less manual effort. 👇 🤖 Gusto plug-in for ChatGPT: Get more done with a simple prompt—add bonuses, fix timesheets, track payroll costs, find missing employee info, or get guidance on a reasonable salary. 🔄 Gusto and Ramp: Add a new team member in Gusto, and their information automatically flows to Ramp—so their company card can be ready to go without extra setup. Updates and offboarding details stay in sync, too. Catch the full rundown with Chris Lysiuk in this month’s Feature Focus. 🎥
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You’re the boss—bring iced coffee to the interview if you want.
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Small business owners: What year did you start? We'll go first: 2011. 👇Your Turn
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Long term results are the result of small, daily improvements. What’s a small change that made a big difference for your business?
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Can't wait to dig in - Tomer's insights on small business are worth the listen!
New @ThePeelPod with @tomerlondon We talk everything he’s learned scaling @GustoHQ zero to 500k customers and $1B+ in TTM revenue, being obsessed with your customer, what their internal data says about AI’s impact on SMBs, and Gusto’s M&A playbook. Full episode here + links below. 0:00 You must be obsessed with your customers 10:09 Building Gusto Cofounder in 8 weeks 13:57 What AI is actually doing to small businesses 19:52 COVID and "the end of small business" 27:42 Why running a small business is so hard 32:21 SVB and why payroll can't be late 36:29 How GTM changes after 500,000 customers 39:27 Running payroll manually before Gusto 46:19 Why payroll and compliance are so hard 49:14 What his dad's clothing store taught him 54:01 Are we regulating small business out of existence? 58:14 Starting as ZenPayroll in 2012 1:05:03 Getting the first customers 1:07:30 Minimum Lovable Product vs MVP 1:11:29 How AI changed the way Gusto builds 1:15:59 Gusto's M&A playbook 1:22:53 Shimon Peres and "no room for small dreams"
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Good vibes only: Share your most recent business win.
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Patient Zer0? Abs0lutely. Inb0x Zer0? Even better... Means we're ready f0r the Enc0re 💃
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Is payroll a laptop activity?
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What practical tips or tools helped you scale your business from 1-5 employees to 10+ employees?
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