Six in ten organizations say AI is transforming their business. IDC's 2026 MaturityScape Benchmark finds only 15.1% of them have the capabilities to match. Where the gap shows up: bit.ly/47yPRCw #AIStrategy

Household cleaning robots = the category assumed most exposed to the US ban. Also the category riding it out best. Full story on Oct 14. bit.ly/IDC-US-Ban-Global-Rob… #RoboticsMarket #PhysicalAI

Fewer than half of recent enterprise AI projects have delivered measurable business outcomes. IDC research is clear on why: the gap lives in execution, not in the technology. Less than a week out from the IDC webinar where Laurie Buczek and Tony Olvet walk through the four gaps slowing AI deals and the go-to-market playbook to address each one. Register: bit.ly/4rnIBT2 #EnterpriseAI #AIStrategy #IDCResearch #IDCWebinar

Meta announced glasses priced from $249 to $1,299 at Connect 2026, and it's aiming for 100 designs by year-end. IDC data for 2026Q2: thin, light glasses are 70.3% of XR glasses and headset shipments. Headsets are 15.4%. Meta holds 68.7% of the XR glasses and headset market. So who is the $1,299 Meta VR Glasses pair (due spring 2027) for? Jitesh Ubrani says a small but dedicated audience, and he sees the glasses priced from $249 to $449 as the place Meta is playing to win. His full breakdown: bit.ly/3TzJD1S #SmartGlasses #XR #MetaConnect

Only 3.1% of organizations have reached the top stage of AI maturity. 61.3% are still stuck in the bottom two. That's IDC's read on 1,900 organizations across 20 markets. On October 21 at 12:00 p.m. ET, Shari Lava, Group Vice-President, AI, Data, and Automation, reveals the AI-Fueled Maturity Model behind the numbers. Join to place your own organization on the model and see what the next stage takes. Register: bit.ly/4j07d2d #AIMaturity #AIFueledOrganization #EnterpriseAI

Walk into your next renewal knowing where the data comes from. A vendor's survey chart captures what people said they'd do, months before you read it. IDC Quanta pairs your own vendor contract with research from 1,000+ global experts. bit.ly/47ei5md #IDCQuanta

The share of organizations at the Optimized stage of AI maturity grew nearly 8x in a year. The average maturity score moved 0.04 points. And 46% of buyers cite AI tools as their top source in vendor evaluation. Get the report: bit.ly/4rJYRyf #IDCQuanta #AI

Only 37% of tech buyers lean on vendor websites during evaluation. AI tools take the lead at 46%. Your salesperson sits at 33%. Answer these three questions to see where your GTM stack stands: bit.ly/4yrlJFd #GTM #B2BMarketing

28 stakeholders = 28 definitions of "good." The average enterprise sourcing cycle runs six months. Ask IDC Quanta to cut your long list to five names, backed by the analysts who cover your decision. bit.ly/4iLhPC9 #IDCQuanta #ITSourcing

The US robotics restriction was built to protect humanoids. It's hitting them hardest. IDC breaks down why, live Oct 14. bit.ly/47oPgTV #PhysicalAI #Robotics

46% of enterprise tech buyers say AI is their most-used source when evaluating vendors. Only 33% go directly to a vendor's salesperson. And 86% plan to use AI to speed up their buying decisions. Buyers now enter conversations later, with AI-generated shortlists already in hand. That directly affects your strategy and how you show up in the market. Meanwhile, only 3.1% of organizations have reached the Optimized AI maturity stage. That's up 8x from 0.4% a year ago, but still small. AI adoption is accelerating. AI maturity is not keeping pace. IDC calls the confidence gap between AI adoption and AI trust the defining risk in the C-suite right now. Is your go-to-market strategy ready? Download the report to see where the gap is widest and who's pulling ahead: bit.ly/469cf53 #AI #GoToMarket #TechBuyers #IDC

What happens to an enterprise AI deal after the CEO says yes? For some, not much. IDC's Laurie Buczek and Tony Olvet unpack the four execution gaps behind stalled deals on Oct 7, 12 PM ET. Register: bit.ly/4rnIBT2 #EnterpriseAI #IDCWebinar

Two people. 100,000 employees relying on them. That's the team one Head of Information Management runs, and it's why the time spent fact-checking an AI source before anyone could act on it became its own kind of cost. "That's where firms like IDC will really excel," she said, "being able to leverage the credibility you already have, so people don't have to question whether they can trust the number." IDC Quanta answers are drawn straight from IDC's own verified research. The report behind every response is cited automatically, so nobody has to relitigate credibility before acting on it. 🔗 Read her story: bit.ly/4hRr0Qk #IDCQuanta #AI #EnterpriseAI

"The research is right. The positioning is sharp. The deck nails the story. But deals keep going cold." Where does growth actually stall for tech companies? IDC's Jonathan Share breaks down the growth gap in under 90 seconds. See how IDC Multiplier closes it: bit.ly/4xvhoPP #EnterpriseGrowth #IDCMultiplier #TechMarketing

Qualcomm just split its flagship phone chip in two, and expects the price gap between them to land around $100. Qualcomm's push now spans every device category, not just the phone: the Snapdragon 8 Elite Gen 6 and Extreme Gen 6, with the Extreme's Hexagon NPU capable of running 30-billion-parameter mixture-of-experts models directly from flash; new Surface devices on Snapdragon X2 Plus; official Linux support; and the new Snapdragon Sound Elite Gen 2 platform for AI-ready earbuds. IDC's Tom Mainelli, Phil Solis, Kiranjeet Kaur, Jitesh Ubrani, and Antonio Wang were on the ground at Snapdragon Summit 2026 to break it down. 🔗 Read it here: bit.ly/46NjiR6 #AgenticAI #Snapdragon #Semiconductors

Enterprise AI deals stall for four consistent reasons, and most vendors are only addressing one. Culture and operating model friction. Cost versus business value. Governance and security exposure. A buying committee that has grown beyond the CIO. IDC analysts Laurie Buczek and Tony Olvet unpack each gap and what to do about it on October 7. Register today: bit.ly/4rnIBT2 #EnterpriseAI #AIStrategy #IDCResearch

240,000 people walked IFA 2026's show floor, and one theme cut through every device category: AI stopped being a feature and became the design brief. IDC's Francisco Jeronimo, Jitesh Ubrani, Tom Mainelli, and Mohamed Hefny tracked it from AMD's local-AI PC push to Roborock and ECOVACS extending indoor navigation tech into lawn care and pool cleaning. Robotic lawn mowers alone grew 76% in the first half of 2026, and IDC now expects the household cleaning robot category to hit 54 million units by 2030. 🔗 Read the blog: bit.ly/4d5dHJs #AIPCs #SmartHome #IDCResearch

LATAM PC shipments fell 17.9% YoY to 4.2 million units in Q2 2026, as rising DRAM costs pushed ASPs up 31.3%, outpacing the 20.1% global rate. IDC's Renato Murari de Meireles says that's not a win: revenue grew just 7.8% despite the price jump, as margins absorbed the rest. ASUS was the only major vendor to grow, up 1.8%. The full IDC perspective here: bit.ly/4e8DqSy #PCMarket #LATAM #IDCResearch

That's one answer. Inside, you'll find what a complete intelligence workflow looks like when every response is cited, sourced, and ready to defend. No portal login. No research sprint. No unsourced claims. Get the full picture: bit.ly/469cf53 #IDCQuanta #EmbeddedIntelligence #IDCAIPlatform

Mac minis sold out in multiple markets earlier this year because one piece of open-source AI agent software ran better on macOS. China's response: build its own cheap hardware for it within weeks. IDC's Bryan Ma calls them "lobster boxes," a name borrowed from OpenClaw's crayfish-claw logo, and forecasts this niche will top 1 million units in China in 2026, growing to roughly 1.8 million by 2027. Cheap AI subscriptions (those offered around $10 a month) made the low-spec hardware possible in the first place. 🔗 Read the blog: bit.ly/4hjNCrc #AIPCs #China #IDCResearch