Hey AI, meet the #1 CRM — 🔴LIVE at the @Dreamforce Main Keynote @Benioff shows how to unlock trapped value from anywhere x.lingyaoai.com/i/events/2092366189758…

Register for Pioneer 2026: a summit for CX leaders operating at the frontier. Next Wednesday (Oct 7) we’re bringing together the world's leading CX leaders at @AnthropicAI, @salesforce, @clay, @Box, @AppFolio, @GammaApp, @nuuly, and @teachable to share how they’re transforming the customer experience with AI. And we’ll unveil the next major product announcement from Fin, the highest performing customer agent on the market. See the full agenda and register at pioneer.fin.ai

I am just devastated to hear of the passing of Brooke Eby @limpbroozkit. Brooke was an amazing warrior with an attitude so positive it could melt a glacier. All of my thoughts are with her Ohana at this time. May the One who brings Peace bring Peace to All. ❤️

What can the Salesforce Winter ’27 Release do for your business? Optimize agents. Control AI spend. Scale complex transactions. Reduce fraud exposure.

Wanna go to @F1LasVegas with @DanielRicciardo? 🏁 The search for Fan1 starts now. Score a trip to the @F1LasVegas by acing weekly quizzes on F1 Unlocked, powered by Salesforce. Ready to prove you’re @F1's biggest fan? Enter now. See F1 Rules: f1.com/4hmJ1WC

Salesforce, now part of the @OpenAI Marketplace Discover Agentforce and use part of your existing OpenAI commitment toward eligible partner products: openai.com/business/marketpl…

Describe what you want to change about your agent It makes the update Tests it Finds what’s not working Fixes it Tests again It keeps going until the tests pass Agent Optimizer in Agentforce Builder. New in the Salesforce Winter ’27 Release: sforce.co/4z5JceT

AI agents for nonemergency policing — so police teams can stay focused on emergencies @ThamesVP + @HantsPolice built Bobbi with Agentforce to handle nonemergency support and case updates. The results: • 200+ conversations/day • 75% resolved autonomously • £1.4M in cost avoidance • 97% lower cost per interaction That’s more capacity for the calls that need a human most

We have signed a definitive agreement to acquire @ListenLabs, an AI-powered customer research and human simulation platform. 🚀 Upon close, Listen Labs will expand Salesforce’s intelligent customer and user understanding capabilities — helping companies understand what customers will do and why, then turn those insights into context and action. Learn more: sforce.co/4jprpuA

OpenShell provides the secure runtime. Slack provides the human control surface. We built Slack Admin Bridge for OpenShell with @NVIDIA. It brings incremental human oversight of AI agents directly into @SlackHQ See how we’re extending admin control to the runtime layer: sforce.co/4yWfOYq

Your agent might have hundreds or thousands of conversations a day. Who’s finding where it falls short? Agent Optimizer can: ✓ Analyze production sessions and spot failure patterns ✓ Investigate, build, and test a fix ✓ Stage changes for review You choose how much it can do on its own with the autonomy dial. Available now in beta. Here’s how it works: sforce.co/4rwmnyg

“SaaSpocalypse nonsense.” 👀 @Benioff joins @AlexEHeath to talk about building a responsible company and why the next generation of enterprise software will look radically different Watch the full conversation: bit.ly/4yeppd8

Give your CRM a charge with Slackbot in Lightning. ⚡ Chat with Slackbot right next to a @salesforce record to update deals or draft a case resolution without switching tabs.

Voice agents are getting more useful in the Salesforce Winter ’27 Release🎙️ Agentforce can now help with hands-free field work, 24/7 scheduling, and post-visit logging See what’s new 👇

Last week at Dreamforce 2026, the conversation buzzing among executives, customers, and trailblazers centered around the next era of AI. An era where the creative, probabilistic reasoning of AI works with the deterministic rules of business. "When you press the power button on your TV, it's always going to come on, right? Versus if you tell your child, 'hey, will you turn off the TV?' Maybe they do, maybe they don't," said Michael Andrew, Chief Data Officer at Salesforce. "Agents are the same way. You want to teach them, you want to monitor them. And then, as they prove more and more capable, you get them more controls." When these systems unite across data, applications, agents, and interfaces, AI can unlock trapped value across the entire enterprise, at a scale humans alone could never match. See what industry leaders on the ground had to say about the future of AI in the enterprise:

Know you need AI skills but don’t know where to start? Meet Handshake’s AI Skills Studio. Build free projects with tools employers use, show what you can do and get hired - all in one place. Built with @clay, @figma, @GammaApp, @Google, @Lovable, @NotionHQ, @OpenAI, @Replit, @salesforce, and @vercel Ready to build? 🚀 joinhandshake.com/learn?utm_…

Dreamforce 2026 in one word: unforgettable 🎬 Relive the biggest moments, boldest ideas, and the energy that made this year one for the books: sforce.co/4rrbOwA

We 💙 Trailblazers This is for the ones who go first Who learn what’s next Who bring others with them Who make the trail easier for the person coming behind For 20 years, that spirit has defined the Trailblazer Community The technology changes The spirit doesn’t Built by Trailblazers