Helping big merchants with complex promotions w/ @abrapromotions. Former merchant and Shopify PM
Oakville, Ontario
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Last week @ShopifyDevs announced @abrapromotions were selected as 1 of 25 of the best Build for Shopify apps.
Thank you for building an amazing platform we are motivated to push the edge on @tobi @harleyf @glencoates @dmoellenkamp @eytanseidman @irenezourdos
25 exceptional Built for Shopify apps
25 letterman jackets
…because when you're building high quality apps, you want to tell people about them
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As nerdy and lovely as my Hermes agent is, it might be time just to migrate its jobs to ChatGPT's dot.
Might use it as a coding harness on my remote machine but connectors and the out of the box flows can probably serve 80% of the cases.
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Some of the unhinged Claude hallucinated solutions non-technical merchants send us these days are fascinating. A new level to the sport.
The hardest part is guessing who actually knows what they are talking about.
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The step change here is massive. So grateful for @kinngh and team
Next Gen Events are now stable in 2026-10!
Choose your triggers, shape your payloads with GraphQL, and filter before delivery.
During developer preview, partners have already cut their daily deliveries:
- @StoqApp: 6M → 500K
- @ablestarco : 10M → 200K
- @zapiet : 500K → 10K
- Stockful : 136K → 50K
- @abrapromotions : 1.7M → 20K
That's millions of deliveries their apps no longer need to process. Less compute spent handling irrelevant updates, less filtering logic to maintain, and simpler apps to build.
shopify.dev/changelog/blog/n…
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Love to see the read Rollouts API.... how might someone get access to a write API alpha 👀 @aaronglazer
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Using up all my ChatGPT personal usage on building Roblox games for my kids with Astra.
Night and day quality leap from the last time I tried in February.
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Run better promotions and save everyone the headache of forgotten discounts and missed gifts. Best of both worlds.
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Learn more: abrapromotions.com/blogs/con…
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Huge fan of all the work coming from events here.
Has reduced our queue size by 43% and overall webhook volume by 90%+
@eytanseidman @atleeclark @kinngh
community.shopify.dev/t/upco…
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Am I missing something or is there no way to prevent the modal closing the dirty form for the modal webcomponent?
It's driving me up the wall accidentally closing things.
community.shopify.dev/t/supp…
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I know Shopify does this themselves.... wonder when it is coming to web components @dave_cameron - any idea?
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Subscription ≠ 10% off forever.
Reward the behavior you want:
→ Subscribe today, get a gift
→ Subscribe to more, save more
→ “Up to 60% sitewide for your first 3 subscription renewals”
→ Download the app, get the offer nobody else sees
Abra + @RechargePayment + @tapcart_app gives brands a lot more to work with than “subscribe and save.”
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1/ Go headless for the design freedom, and eighteen months later marketing is standing behind engineering in the sprint queue. Every promotion becomes a ticket.
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3/ Developers build the promotion experience once with a versioned NPM package and APIs. Marketing runs every campaign after that, directly in Abra.
New tier, new gift, new VIP offer. No new ticket.
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